Friday, August 12, 2005

George Mindling Column 8-12-2005 - Web Service Change Has Big Consequences

Web Service Change Has Big Consequences

Backing up PC or electronic data is a subject I have written about many times. I thought I had covered just about every contingency requiring an up-to-date copy of your computer data. Surprise! This column is being written because the original column planned has been rendered useless due to the people who administer my web site.

All they did was change one little character in the name of my web site. Not just mine, but every web site they host. The result? Not only can I not find my site, no search engine in the world can find my site.

Why would the hosting service change the URL, or Universal Resource Locator, the alphabetic name assigned to a series of numbers that point to my web site? A change in server software, from Unix to Microsoft, dictates the URL not contain the tilde character, the”~”. The ~ is used in Unix systems with User Names, but not MS systems.

The problem is the web hosting service thought so little of their customers they didn’t bother to tell their customers the change was coming. We found out when we tried to visit our web site and got the famous “404” error, site not found.

To make matters worse, the web hosting service doesn’t care if I’m out the cost of business cards or advertising, or in my case, a column about web sites! They offered no apologies, or assistance to resolve the issues.

I have a feeling the legal eagles will descend on the comatose propeller heads with a vengeance. In my case, the web site I maintain is about my old Air Force unit and is used as a community site by a group of people with a common interest. No financial loss, just a regal loss of time and effort. As soon as I have a new URL, I’ll upload the corrected backup data. Of course neither Google nor any other search engine will be able to find my site for quite a while, so I have to rely on word of mouth and e-mail. One thing bothers me, though. What is to prevent any other web hosting service from such an insensitive change? I had moved my wife’s business site off of this web hosting service several years ago, but I can’t help but wonder about the small businesses that are suffering without recourse.

I’m shopping for a new web hosting service and that is where I use a full backup of my web site. The old service won’t restore the old name, so since I have to start over I certainly won’t use the same service. Hopefully, my next web hosting service will be customer oriented instead of totally unconscious when dealing with its customers. Technology changes that destroy customer loyalty are not going to keep any company in business.

I’ll keep a backup of the web site handy, just in case.

George Mindling

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